DIGITAL road freight service Ofload has announced the release of DataVerse, an AI-enabled platform that allows businesses to measure their freight performance and carbon emissions.

The Australian company intends the industry-first DataVerse to allow businesses to aggregate and analyse freight data across their entire Australian freight networks.

Ofload says the platform aggregates previously siloed data from across multiple sources (including non-Ofload freight) to calculate overall freight information, in order to achieve a single view of businesses’ total freight movements.

With the Australian Government having committed to net-zero by 2050, alongside state government targets, the industry requires tools to measure emissions.

DataVerse reportedly integrates with Ofload’s existing Carbon Analytics Platform and performance analysis tools, to provide insights into emissions and supply chain efficiency.

Geoffroy Henry, CEO of Ofload said the release of DataVerse is a major leap towards better emissions tracking, industry accountability, and tackling carbon, waste, and inefficiencies in supply chains.

“We are proud to move a wide variety of freight profiles across Australia, which our customers track on our Carbon Analytics Platform and performance analysis tools,” Mr Henry said.

“But this is not enough – businesses needed a way to see data throughout their entire logistics networks – so DataVerse was born.”

The company affirms that businesses of all sizes will be able to analyse logistics network performance across the country, a crucial factor in making sales and retaining major customers such as supermarkets, and even compare performance between logistics providers.

Ofload CTO Chris McInnes said DataVerse enables more accountability and full transparency for the logistics industry.

“It’s a brave step for Ofload to take, but the uses for this technology are too important not to,” he said.

Since inception, our mission has been to eliminate waste through the supply chain – and that means across everything from road to rail and coastal,”

The company expects DataVerse will put small and medium businesses on a level playing field with large multi-national companies by offering tools previously only affordable or accessible to those with the resources to calculate measurements in house.