SINGAPORE Airlines (SIA) and logistics software provider WiseTech Global have partnered to provide a direct exchange of e-bookings between their systems.
The integration is the first of its kind for SIA and through the use of custom APIs, allows CargoWise customers direct access to SIA to book and modify shipments in real time from within the CargoWise platform.
SIA senior vice-president cargo Chin Yau Seng, “At Singapore Airlines, we are committed to the continued digitalisation of all areas of our business. Our partnership with WiseTech Global will result in the integration of our e-booking systems, enabling customers to book airfreight directly with SIA via the CargoWise online platform. This is one of the many steps that we are taking to provide a more seamless experience for our cargo customers.”
WiseTech Global chief automation officer, air cargo Scott McCorquodale said continued constrained air cargo capacity and fluctuating rates means the fundamental process of moving a piece of cargo from A to B by air is more complex than ever before.
“Freight forwarders continue to experience pressure to provide their customers with transparency at every stage of the process. The host-to-host integration of e-bookings between CargoWise and Singapore Airlines is vital to creating a seamless, transparent and real-time experience for our forwarder customers,” Mr McCorquodale said.
“As we continue to build out the ecosystem and capabilities in our leading CargoWise platform, we welcome our collaboration with Singapore Airlines, and the benefits this will provide our CargoWise customers through this enhanced direct e-booking interface. With our growing number of independent carrier connections and partnerships, freight forwarders and shippers worldwide will benefit.”